Thursday, 27 March 2014

Facebook on an Acquisition Spree!

So it's common knowledge among us aspiring technologists that Facebook has been sitting on a ton of cash since its initial public offering (IPO) in 2012. Since then, Facebook opted to obtain growth through M&A decisions, along with its organic growth, through acquisition of Instagram, WhatsApp, and now Oculus VR.

So what is Oculus VR? Oculus VR is a maker of Oculus Rift virtual reality gaming hardware, originally funded through Kickstarter. Reportedly, Facebook will pay around $2 Billion USD for the company. Just like Whatsapp, Facebook is planning to let this start-up continue to operate as is.

This is just another attempt it seems for Facebook to acquire companies relatively related to their industry, which helps create a stronger, more integrated ecosystem. As Facebook's primary source of revenue is still through ads, it will be interesting to see how Facebook is planning to actually monetize it's new acquisitions. More to come...


Here is a clip of the Oculus Rift Development Kit 


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